Senior Sales Lead - Monetization

Senior Sales Lead – Monetisation Location: Bangalore / Mumbai Reports to: Head of Monetisation Team: Monetisation & Brand Solutions Company: Cure.fit About Curefi tCurefit is India’s leading health and fitness platform, operating cult.fit — a network of 500+ premium fitness centres across India. With millions of active members and one of the most engaged fitness communities in the country, cult.fit sits at the intersection of physical fitness, digital engagement, and lifestyle Our monetisation business is growing rapidly — spanning in-centre digital screens (DOOH), digital & app-based advertising, branded content, sponsorships, and partnership programmes. We are building a world-class Brand Solutions team to unlock the full commercial potential of the cult.fit platform .

About the Ro leWe are looking for a Sales Lead to drive brand partnerships and advertising revenue for cult.fit’s monetisation business. This is a hunter-meets-solutions role — you will own end-to-end sales cycles, build deep relationships with brand marketers and media agencies, and craft compelling media solutions that leverage cult.fit’s unique reach across a premium, health-conscious audienc e.You will work closely with the Head of Monetisation and cross-functional teams (marketing, product, content) to design and sell integrated brand solutions across our offline and digital inventor y. Key Responsibilit iesRevenue Generation: Own and exceed quarterly and annual advertising revenue targets by selling across cult.fit’s full monetisation inventory — in-centre DOOH screens, app & digital placements, branded content, IP sponsorships, and experiential partnershi ps.Strategic Brand Partnerships: Identify, develop, and nurture long-term strategic brand partnerships with marquee brands — creating multi-year, high-value partnership frameworks that go beyond transactional media buys to deliver mutual brand equity and sustained reven ue.Brand & Agency Outreach: Proactively pitch cult.fit’s platform to senior brand managers, CMOs, and media agency leads (GroupM, Publicis, Dentsu, IPG) across FMCG, BFSI, health & wellness, apparel, and lifestyle categori es.Solution Design: Build customised media proposals and integrated campaign solutions that align with brand objectives, leveraging cult.fit’s data, audience, and content ecosyst em.Pipeline Management: Maintain a robust sales pipeline, accurately forecast revenue, and report on key metrics to senior leadersh ip.Campaign Execution & Servicing: Partner with internal teams to ensure seamless delivery of sold campaigns, monitor performance, and generate post-campaign reports that drive renewals and upsel ls.Market Intelligence: Track competitor activity, industry trends, and advertiser spending patterns to sharpen cult.fit’s positioning and pricing strate gy.

Qualificat ions8–12 years of experience in advertising sales, brand solutions, or media partnerships, preferably at a media company, consumer tech companies, OTT platf ormsDemonstrated track record of consistently achieving revenue targets and closing large, complex advertiser d ealsStrong existing relationships with brand marketing teams and/or media agencies across relevant categories (FMCG, BFSI, health, lifestyle, appa rel)Deep understanding of media planning, programmatic advertising, branded content, and integrated marketing solut ionsExcellent communication and storytelling skills — ability to create compelling, insight-led pitch decks and present confidently to senior stakehol dersSelf-driven, entrepreneurial mindset with high ownership and a bias for ac tionMBA from a Tier 1 institution preferred; undergraduate degree from a reputed col lege Why Join Cur e.fitBe at the forefront of building one of India’s most differentiated advertising platforms — a premium, health-conscious audience that no other media property can offerOwn a business line with real P&L impact and work directly with senior leadership on shaping the monetisation str ategyFast-paced, high-ownership environment where performance is recognised and rewarded qu icklyJoin a mission-driven company reshaping health & fitness in India, with a community of millions of active me mbers