Sales Development Representative

Sales Development Representative (Lead Generator / Teleappointer) Birmingham City Centre (Office-Based) £30,000 base + £20,000 commission (OTE £50,000) The Opportunity A fast-growing, high-performing consultancy in the energy sector is looking to hire a driven and resilient Sales Development Representative (SDR) to join its expanding commercial team. This is a high-pressure, high-reward role focused on outbound prospecting, booking qualified meetings, and generating long-term pipeline. You’ll engage directly with senior decision-makers across mid-market and large corporate businesses.

This is not a high-volume, entry-level call centre role — success requires a consultative, intelligent approach to outreach. What You’ll Be Doing Conduct outbound cold calls to UK businesses Identify and engage senior decision-makers (Directors, Owners, Finance leads, Operations) Book qualified meetings for senior consultants Obtain energy bills to support consultancy assessments Build and manage a pipeline of opportunities Log all activity accurately within CRM systems Handle objections and gatekeepers confidently Contribute to improving outreach strategy and messaging Performance Expectations Baseline: ~2 meetings or bills secured per week Strong performance: 3+ per week Underperformance: Focus on building long-term pipeline , with sales cycles often lasting 6–12+ months What We’re Looking For Essential Experience in cold calling, telesales, or lead generation Confident, articulate, and consultative communication style Highly resilient with a target-driven mindset Strong objection handling skills Comfortable working in a fast-paced, high-pressure environment Able to commute to a Birmingham city centre office Desirable Experience booking B2B meetings Background in competitive outbound sales environments (e.g. energy, utilities, telecoms, consultancy) Comfortable engaging senior business stakeholders What’s On Offer £30,000 base salary Uncapped commission up to £20,000+ Clear performance-based progression Full training on sector knowledge and sales approach Direct exposure to leadership Opportunity to join a high-growth business and shape a key function Working Environment Fully office-based role (Birmingham City Centre) High-energy, target-driven culture Supportive onboarding with ongoing coaching Process 30-minute initial video interview Face-to-face interview in Birmingham Fast turnaround with immediate hiring