Search Engine Optimization Team Lead

SEO Team Lead – Synex Technology (7+ Years Experience) Location: Gota, Ahmedabad | Full-time | On-site Experience: Minimum 7 Years Preferred: Experience working with UAE/Gulf-based clients and/or the tyre industry About the Role Synex Technology is looking for an experienced SEO Team Lead to drive our clients’ organic growth through effective, data-driven SEO strategies. Our primary client base is located in the United Arab Emirates (UAE) , and the ideal candidate should be comfortable managing international client expectations, delivering strategic recommendations, and communicating confidently in professional business English. The ideal candidate will be responsible for planning, implementing, and managing SEO initiatives that improve search rankings, boost traffic, and enhance online visibility.

This role requires someone who combines strategic thinking, technical expertise, strong leadership, and excellent client communication skills to deliver measurable results. What We Expect from You Develop and execute comprehensive SEO strategies across on-page, off-page, and technical SEO. Collaborate with content teams to create optimized, keyword-rich content aligned with client objectives.

Review and audit website content to ensure quality, originality, brand consistency, and SEO best practices. Conduct in-depth technical SEO audits, addressing site structure, crawlability, indexing, Core Web Vitals, and mobile optimization. Monitor performance metrics using tools such as Google Search Console, Google Analytics, Ahrefs, and SEMrush to generate actionable insights.

Build and maintain a robust link-building strategy to improve domain authority and organic rankings. Handle local SEO initiatives, including content optimization, Google Business Profile management, and citation building. Serve as the primary SEO SPOC for UAE-based clients, coordinating with developers, designers, content teams, and other stakeholders for implementation.

Conduct client meetings, present SEO strategies and performance reports, and explain technical concepts in a clear and professional manner. Deliver detailed monthly reports with actionable recommendations for continuous improvement. Key Success Metrics Consistent month-over-month growth in organic traffic and keyword rankings.

Improved website conversions through SEO-optimized content and landing pages. High client satisfaction through proactive communication and measurable results. Timely identification and resolution of technical SEO issues.

Achievement of strong website performance, Core Web Vitals, and uptime indicators. Skills & Expertise Advanced knowledge of SEO tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, GTMetrix, and CrUX. Strong technical SEO skills including site speed optimization, schema markup, crawl optimization, indexing management, and Core Web Vitals optimization.

Proven experience in keyword research, content strategy, on-page SEO, off-page SEO, and link-building campaigns. Strong analytical, reporting, and problem-solving abilities. Excellent verbal and written English communication skills with the ability to confidently interact with UAE/Gulf-based clients.

Ability to conduct client calls, prepare professional reports, deliver presentations, and communicate SEO recommendations effectively in English. Strong time management, stakeholder management, and team leadership skills. Good understanding of AI-driven search ecosystems and emerging search technologies.

Hands-on experience with Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) strategies. Ability to optimize website content and structure for increased visibility in AI-powered search platforms such as ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. Experience implementing structured data, entity-based SEO, topical authority frameworks, semantic content optimization, and knowledge graph strategies.

Understanding of how Large Language Models (LLMs) discover, interpret, and reference web content. Ability to create and optimize content that improves citation potential in AI-generated answers and conversational search results. Experience monitoring and evaluating website visibility across traditional search engines and AI-powered search experiences.

Knowledge of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) principles and their impact on both search engine rankings and AI-generated search results. Familiarity with prompt-driven search behavior, conversational search intent, and AI content discovery patterns. Preferred Experience Prior experience working with clients in the UAE, KSA, Qatar, or other Gulf countries.

Experience handling SEO projects for tyre, automotive, e-commerce, or related industries. Experience managing a team of SEO executives and coordinating cross-functional projects. What You Can Expect from Us Exposure to impactful SEO campaigns across multiple industries and international markets, particularly the UAE.

A flexible, performance-driven culture that encourages innovation, ownership, and growth. Career advancement opportunities through continuous learning, training, and mentorship. Access to cutting-edge SEO tools and digital marketing technologies.

Recognition and rewards for delivering measurable business results. Education Graduate or Postgraduate degree in Marketing, Digital Marketing, Business Administration, or a related field. You can also send your CV to