Sales Director

A high-growth no-code / low-code SaaS company is expanding its Defence & Public Sector sales function across the UK and EMEA. With 600+ enterprise customers and a strong presence across SAP and non-SAP environments, the business is helping large organisations rapidly build and modernise mission-critical applications. Off the back of continued success within European defence and government organisations, they are now investing in a dedicated specialist to lead and scale this vertical.

The Role This is a strategic, high-impact position combining direct UK responsibility with an EMEA overlay across defence and MOD and NATO aligned organisations. You will lead complex, multi-stakeholder sales cycles, working closely with senior decision-makers and acting as the subject matter expert within the vertical. Alongside driving your own quota, you will play a key role in shaping go-to-market strategy, expanding existing accounts, and winning new logos within a highly targeted segment.

Key Responsibilities Own and develop the Defence & Public Sector vertical across UK and EMEA Drive new business and expansion within strategic, enterprise-level accounts Lead complex sales cycles involving multiple stakeholders and partners Act as a trusted advisor to customers on digital transformation initiatives Collaborate with internal teams to shape vertical strategy and execution What We’re Looking For Proven track record in enterprise sales within Defence and/or Public Sector Experience navigating complex procurement and long sales cycles Strong understanding of MOD, NATO, or government ecosystems Ability to engage C-level stakeholders and influence large deals Entrepreneurial mindset with the drive to build and own a vertical Why Join Established customer base and strong momentum in defence High-visibility role with clear progression into a leadership position Opportunity to shape and lead a growing vertical within a scaling business