Marketing Data Analyst at HTG

Elevate marketing analytics with HTG as a Marketing Data Analyst. Utilize Salesforce Marketing Cloud and your data expertise to drive informed marketing decisions and improve customer engagement. In this analytical role at HTG, you will analyze marketing and customer data while ensuring data quality and governance.

Collaborating with cross-functional teams, you will document business requirements and support marketing initiatives through precise data analysis and profiling. Key Responsibilities: • Analyze and profile marketing datasets for insights • Identify and document data quality issues effectively • Develop data definitions, business rules, and requirements • Support marketing data governance and reporting activities • Collaborate with analytics and technology teams Requirements: • Proficiency in SQL and Python for data analysis • Experience with Power BI and Excel for reporting • Marketing/CRM data experience is essential • Familiarity with Purview or Azure platforms preferred • Experience in supporting SFMC implementations required Bring your analytical skills and cross-functional collaboration to HTG and drive data-driven marketing strategies. #J-18808-Ljbffr