Advertising Account Manager
GRIPIT
Job Description
About GRIPIT At GRIPIT, we partner with leading global brands to help them establish and scale in India. From import and distribution to e-commerce, marketing, and after-sales service, we offer end-to-end solutions that bridge global innovation with Indian consumers. With a growing portfolio of international brands such as Bissell, Narwal, Yale, and EcoFlow, design and customer experience play a central role in how we communicate value and build trust across our ecosystem.
Key Responsibilities • Create, manage, and optimize Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, and Sponsored Display), Meta and Google Ads • Plan, execute, and scale Flipkart Search and PLA campaigns • Ensure accurate campaign structuring, targeting, and smart budget allocation • Monitor and optimize campaigns based on ACOS, ROAS, CTR, and CVR • Scale high-performing keywords, search terms, and ASINs while eliminating inefficient spend • Conduct keyword research and in-depth search term analysis • Maintain strong negative keyword hygiene to improve efficiency and profitability • Manage daily budgets and bid strategies to achieve performance goals • Track daily and weekly ad performance and share actionable insights with stakeholders • Identify growth opportunities and efficiency improvements across platforms • Experiment with match types, placements, and campaign structures Requirements • Bachelor’s degree in Marketing or a related field • Around 1 year of hands-on experience with Amazon and Flipkart Ads • Familiarity with tools such as Amazon PI, Helium 10, and Brand Analytics is a plus • Strong understanding of ACOS, ROAS, keyword optimization, and search term analysis • Comfortable working with numbers, dashboards, and Excel/Google Sheets • Curious, analytical mindset with a strong drive to test, learn, and optimize • Ability to thrive in a fast-paced, performance-driven environment • High ownership mindset - you actively run and optimize ads, not just monitor dashboards